The Better Internet for Kids (BIK) reviews of the year are typically released to coincide with Safer Internet Day celebrations each year.

These annual reports provide an overview of a multitude of stakeholder efforts to both protect and empower children and young people in their digital lives over the past year, when BIK has focused on making sure that young people are protected, respected, and equipped with the skills they need to thrive in the digital world.

In 2024, BIK has focused on making sure that young people are protected, respected, and equipped with the skills they need to thrive in the digital world. A few highglights of 2024 include:

• the BIK platform underwent a major technical redevelopment;
• the introduction of the new SID mascot, Ally. Every detail of the new design emerged from careful discussions, feedback, and creative input in co-creation with young people. Consequently, a new version of the Safer Internet Day promotional video was launched;
• the user-friendly booklet The Digital Services Act (DSA) explained: Measures to protect children and young people online was made available via the website of the Publications Office of the EU in all EU languages;
• two new BIK campaigns were launched during the year: AdWiseOnline and MediaSmartOnline;
• the preliminary report from the first child-led evaluation of the BIK+ strategy

Additional resources

Download the 2024 in figures infographic (PDF).

Download an overview of youth activities in 2024 (PDF).

Browse BIK annual reports from previous years.