A new Better Internet for Kids (BIK) campaign took place in August and September 2026. #NotOnOurFeed encouraged young people, parents, caregivers, teachers and educators together to take a stand against cyberbullying - highlighting the traditional back-to-school period as a key moment to start the conversation.
Inspired by the three pillars of the EU action plan against cyberbullying - protection, prevention, and reporting and support - the campaign spotlighted emerging threats, including AI-related abuse, while highlighting the vital role of Safer Internet Centres (SICs), helplines, and trusted flaggers in helping people prevent, report and respond to online harm.
What’s available?
While the campaign has concluded, a range of practical and engaging resources remain available, including:
- A toolkit of useful resources from the Insafe network of Safer Internet Centres.
- A family-friendly factsheet on the EU action plan against cyberbullying.
- A video exploring real-life cyberbullying scenarios and showing how helplines support young people and adults when online harm occurs.
- Youth voices and creative submissions on cyberbullying.
- Webinars for parents and teachers – watch the recordings.
Check out #NotOnOurFeed on BIK’s social media channels and visit the campaign hub on the BIK platform to discover the resources and find support: together against cyberbullying!
A new Better Internet for Kids (BIK) campaign took place in August and September 2026. #NotOnOurFeed encouraged young people, parents, caregivers, teachers and educators together to take a stand against cyberbullying - highlighting the traditional back-to-school period as a key moment to start the conversation.
Inspired by the three pillars of the EU action plan against cyberbullying - protection, prevention, and reporting and support - the campaign spotlighted emerging threats, including AI-related abuse, while highlighting the vital role of Safer Internet Centres (SICs), helplines, and trusted flaggers in helping people prevent, report and respond to online harm.
What’s available?
While the campaign has concluded, a range of practical and engaging resources remain available, including:
- A toolkit of useful resources from the Insafe network of Safer Internet Centres.
- A family-friendly factsheet on the EU action plan against cyberbullying.
- A video exploring real-life cyberbullying scenarios and showing how helplines support young people and adults when online harm occurs.
- Youth voices and creative submissions on cyberbullying.
- Webinars for parents and teachers – watch the recordings.
Check out #NotOnOurFeed on BIK’s social media channels and visit the campaign hub on the BIK platform to discover the resources and find support: together against cyberbullying!
- #NotOnOurFeed cyberbullying campaign
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