The poster is intended for parents of preschool children. It highlights the issue of calming children with the use of screen devices instead of human contact and hugs. The poster was created in collaboration with the Slovenian Section for Primary Pediatrics of the Pediatric Association. It was developed for the purposes of the campaign for parents of preschool children in November 2024. 

The supreme version of the poster was deployed during a 14-day campaign across various Slovenian municipalities. These posters were strategically placed near shopping centers, schools and bus/train stations. The printed versions of the poster will be disseminated to Slovenian Health Centres, kindergartens and other relevant institutions where parents of preschool children are present. The pdf version of the poster is also available. Our goal is to reach as many parents as possible. 

The text (at the moment only available in Slovenian) needs to be adapted to local languages.