“Careful parents” – campaign about the importance of parental presence and guidance while protecting children from online threats.
The campaign is focused on the problem of online grooming. Online grooming of children is a manipulation designed to induce a child to create erotic materials, and sometimes also to meet and sexually abuse him/her. The online manipulators usually choose for victims children who need attention, appreciation, lonely in solving their daily life problems. The support given by the perpetrator is of course apparent and often becomes a mechanism that involves children in a threatening relationship.
Almost one in four teenagers (23.1%) admit that had a meeting with an adult met online. 39% reported it to their parents, 29% did not inform anyone (NASK, 2016). Meanwhile, the number of reported incidents of online grooming of children rise from year to year.
Children whose parents have time to talk with them, are attentive to their behaviour, and are able to recognize and face up their needs are much less likely to be manipulated (also in the Internet). Therefore the campaign's slogan is "Being a parent is a challenge. Be sure not to miss anything" and the accompanying materials - a brochure, a website, press and internet articles, and classroom scenarios - show what parental attention is and how to take care of our children safety online.