The Stichting Reclame Code (SRC) deals with the self-regulation system of advertising in The Netherlands. Self-regulation means that the advertising industry (advertisers, advertising agencies and the media) formulates the rules with which advertising must comply. Both the advertising industry and consumers are represented in the board of SRC and in the Advertising Code Committee and the Board of Appeal.
The advertising rules can be found in the Dutch Advertising Code.
(Source: www.reclamecode.nl).
Entities responsible for implementation: Stichting Reclame Code.
The Stichting Reclame Code (SRC) deals with the self-regulation system of advertising in The Netherlands. Self-regulation means that the advertising industry (advertisers, advertising agencies and the media) formulates the rules with which advertising must comply. Both the advertising industry and consumers are represented in the board of SRC and in the Advertising Code Committee and the Board of Appeal.
The advertising rules can be found in the Dutch Advertising Code.
(Source: www.reclamecode.nl).
Entities responsible for implementation: Stichting Reclame Code.
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