Original title: #KindersindkeinContent - Tipps für Eltern

These days, photos of children are quickly posted on WhatsApp, Instagram and TikTok. Parents and grandparents want to share sweet and funny moments with others. However, they can easily lose sight of the potential negative consequences. Children are sometimes shown in inappropriate and embarrassing situations, which violates their personal rights. There is also a risk that the recordings will be misused.

Artificial intelligence makes it easy for perpetrators to manipulate images and videos. Seemingly harmless content can be turned into sexualised images and distributed.

In principle, it is okay to share family moments digitally. However, parents should pay attention to a few things so as not to put children at risk. This checklist will help them: 11 concrete points and explanations guide in deciding whether or not to post a photo or video.

The flyer for parents was part of the June 2026 campaign #KindersindkeinContent (#KidsAreNoContent) in Germany, raising awareness among parents and caregivers about sharing photos and videos of children online, right in time before summer vacation.