This report examines media consumption habits, device access, and media activities among young children aged 0 to 8 in Sweden. The 2025 edition finds that daily digital media consumption, tablet/smartphone usage, video streaming (e.g., YouTube), and digital gaming among young children have decreased since 2022. Conversely, daily reading of physical books and newspapers has experienced a notable increase. The findings provide key empirical insights for early childhood educators, policymakers, and parents regarding screen time, joint media engagement, and developmental tech habits.
Methodology
The report is based on a quantitative survey conducted in late 2024 by Statistics Sweden (SCB) using random sampling from the Swedish Total Population Register (Befolkningsregistret).
Country or region of researched population
Sweden
Citation
Andersson, Y. (2025). Småungar & medier 2025: En statistisk undersökning av medieanvändningen bland barn i åldern 0–8 år [Young children & media 2025: A statistical survey of media use among children aged 0–8]. Mediemyndigheten. https://mediemyndigheten.se/globalassets/rapporter-och-analyser/ungar--medier/mediemyndigheten-rapport-smaungar-och-medier.pdf
Record created:
02 August 2026
This report examines media consumption habits, device access, and media activities among young children aged 0 to 8 in Sweden. The 2025 edition finds that daily digital media consumption, tablet/smartphone usage, video streaming (e.g., YouTube), and digital gaming among young children have decreased since 2022. Conversely, daily reading of physical books and newspapers has experienced a notable increase. The findings provide key empirical insights for early childhood educators, policymakers, and parents regarding screen time, joint media engagement, and developmental tech habits.
Methodology
The report is based on a quantitative survey conducted in late 2024 by Statistics Sweden (SCB) using random sampling from the Swedish Total Population Register (Befolkningsregistret).
Country or region of researched population
Sweden
Citation
Andersson, Y. (2025). Småungar & medier 2025: En statistisk undersökning av medieanvändningen bland barn i åldern 0–8 år [Young children & media 2025: A statistical survey of media use among children aged 0–8]. Mediemyndigheten. https://mediemyndigheten.se/globalassets/rapporter-och-analyser/ungar--medier/mediemyndigheten-rapport-smaungar-och-medier.pdf
Record created:
02 August 2026- screen time healthy use of internet access
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